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Chopard Launches New Brand Signature and Advertising Campaign

Chopard has announced a refocus on their communication to better reflect and highlight their core values in these modern times. Their new slogan is now: 'The Artisan of Emotions since 1860'. This phrase highlights not only the long history of the brand but also that they value craftsmanship in all its varieties as well as the understanding that the products that they offer are driven by emotions.
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