Max Verstappen Wins The Formula 1 Drivers World Championship With Red Bull Racing Honda


TAG Heuer congratulates its partner Red Bull Racing Honda and its driver Max Verstappen on becoming Formula 1 Drivers’ World Champion.

Max Verstappen has won the 2021 Formula 1 Drivers’ World Championship thanks to his 10th victory. The Dutch driver edged out Britain’s Lewis Hamilton in what will go down as one of the closest championship battles in F1 history. TAG Heuer, partner of the team since 2016, extends its heartfelt congratulations to Max Verstappen and all the team on their historic win.

Monaco makes the difference

A first-place victory at the Monaco Grand Prix proved to be a pivotal moment in the dutchman’s campaign to secure the Drivers World Championship. On the eve before the race, TAG Heuer presented Max Verstappen with a TAG Heuer Monaco Titan Special Edition, the iconic square chronograph appearing to bring the Red Bull Racing driver luck, as he went on to win the race and take the lead for the first time in 2021 – a championship battle that had until that point largely been dominated by Mercedes’ Lewis Hamilton.

Max Verstappen has been inseparable from his lucky watch ever since, and took the famous chronograph, worn by Steve McQueen in the film Le Mans.

“As a proud partner of Red Bull Racing Honda, TAG Heuer would like to congratulate Max Verstappen and all the team on this extraordinary achievement. We are also delighted that the TAG Heuer Monaco we presented to Max a few months ago is continuing to bring him good luck, and that this ‘lucky charm’ has helped him to overall victory in the championship fight today,”

Frédéric Arnault, TAG Heuer CEO


TAG Heuer: motor racing is in our DNA

The history of TAG Heuer is inextricably linked with motor racing, and the TAG Heuer Monaco chronograph is one of the most powerful symbols of our racing heritage.
The iconic square timepiece, created in 1969, bears the name of the prestigious Formula 1 race. It represents the brand’s passion for speed and the fact its spirit is steeped in the sport of motor racing.
The TAG Heuer Monaco Titan Special Edition boasts the kinds of technical features you would expect of a timepiece worn by a driver as committed and demanding as Max Verstappen.
Thanks to its titanium case, the chronograph is ultra-light and incredibly strong. The dial features elegant black subdials. As a finishing touch, the texture of the leather strap is inspired by the grooves in race tyres.

In addition of the TAG Heuer Monaco Titan Special Edition, TAG Heuer and Red Bull Racing collaborated to create a Red Bull Racing Formula One Team Special Edition watch. The time-piece is inspired by the team’s official design and its steel screw- down case is engraved with the Red Bull Racing team logo over a chequered pattern. This TAG Heuer Formula 1 chronograph is the perfect watch for fans of the Red Bull Racing team.

Capturing TAG Heuer’s motto, “Don’t Crack Under Pressure”, are prominent partnerships and brand ambassadors that express the brand’s passion for action and high performance.


Tags : TAG Heuer
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The author 0024 Editorial Team

When we started publishing our first high-end watch magazine in 1999, we had only one intention: increasing the popularity of high-quality mechanical watches. Now, many years later, this has not changed at all. In 2017 we have reinvented ourselves to serve our readers in a different and better way. Starting in 2017, the new 0024 is again better equipped to interact with the changing world of high-end watches. The new 0024 HORLOGES magazine (written in Dutch) will be at least a 200 pager: that’s twice the volume of our magazine in the old days.